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X (Twitter)
Say you need a lawyer. Google ads and billboards blur together. A…
Say you need a lawyer. Google ads and billboards blur together. A friend referral feels safer. Find that lawyer on social media instead. You scroll their videos, case studies, clients they've helped, how they fight. You already know them. They get hired. You pay a premium.
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- X (Twitter)You tried the ChatGPT captions, and of course they sounded fake. A blank prompt knows nothing about you or how you talk, so it guesses. Stop asking it to speak for you. Speak first, rough and real, let it polish. — James, co-founder @ Agent Craft Powered by Agent Craft 🎙️→📱
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- LinkedInOne product manager shows up with a Stanford degree and Amazon experience on their resume. The other has spent years posting about product management on social media and built a real following. The first one can talk through their coursework and past roles in the interview. The hiring manager still wonders if any of it actually happened. Why they left. How they really think. One hour is never enough to know. The second one has already shown their thinking. Post after post lays out problems they solved, techniques they used, and how they handle real situations. The hiring manager can read through it all and see the command of the subject. When the content is good, the interview becomes a formality. They just discuss salary. And because other companies are watching the same account, the person with the following often gets the premium. Building that audience is the single best investment you can make in your career. It compounds. When you leave one company for the next, you take it with you. It's like a 401k you fund every day by posting.