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I'm experimenting with B2B outreach on email and LinkedIn and I've…

LinkedIn post

I'm experimenting with B2B outreach on email and LinkedIn and I've come up with a remarkably effective method that has very high response rates. What everyone else does: Send a connection request Send a Linkedin message proposing a solution and asking to talk. These often arrive immediately you accept the connection request indicating the automation. (I get about 10 of these a day and typically ignore almost all of them) My approach with amazingly high response rates: 😀 Instead of the usual connection request plus a follow-up message, I load their website in one browser tab. Then I open my own site in a second tab, and my product in a third. I record a short video under two minutes, telling them what I want to discuss. I say their name while I browse their site, then flip over to show my solution and the problem I see. I send that video by email and as a LinkedIn message, and I put the subject of the email as “What I want to talk to you about” Why it works so well: The subject ‘what I want to talk to you about’ raises immediate curiosity It’s personalized to them - I have taken the time to record a specific message with their name and website They can immediately assess if they want to talk or not, without wasting further time I would rather send fewer messages with high response rates, than spam large prospect lists and get almost no responses. What works for you in B2B outreach?

Mark HadfieldAug 18, 2026Published to LinkedInView original ↗

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