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If your marketing team is posting on Facebook and Instagram the way…

If your marketing team is posting on Facebook and Instagram the way most teams do, you're getting a fraction of the engagement you should be getting from your social accounts. That gap hurts. The math is simple. Personal accounts dramatically outperform corporate ones. People follow people. They don't follow company pages, and they don't care what companies have to say. Who cares about company accounts? Do you follow any? Do you care what companies have to say? No. You follow individuals because they are more interesting. Take three executives or three people on your sales team posting on their personal accounts. Each one reaches audiences your company page never touches. That gap compounds quickly with more team members. The more people sitting on the sidelines, the more potential engagement you are leaving on the table every single day. There's massive upside potential for you as a business owner if you engage your team in team-generated content. It never happened before because it was too hard and too time-consuming. If the team produced content, they weren't selling or doing their real job. But that is all solved now. You're missing out on a massive opportunity if you're not doing this. Building: AgentCraft (dot) ai 10X your social media reach and engagement - ask me how

Mark HadfieldSep 9, 2026Published to YouTube, Instagram, TikTok, Bluesky and LinkedInView original ↗

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